summary of "Hype"

         The passage Kalle Lasn's "Hype", is about the polltion of commercials. Kalle Lasn argues about commercials, that is effects the mind of individuals. In other words, instead of individuals focusing on educational products, humans instead focus on commercials being introduced on television, on posters, billboards, subway stations, and any other place possible that introduces the product. The products are being advertised so many times and in many places, that education is greatly distanced from the human mind. Not that the human mind loses education completely, but the knowledge of the human mind is effected.